The Greasers!

The Greaser boom started in the fifties with films like rebel without a cause with star James Dean and the wild one with Marlon Brandon and Lee Marvin in 1953. Sporting white T-shirts, greased up hair, Jeans and leather jackets, therefore becoming the new trend for rebellious teenagers.

The american Greaser was best known for their love of big hair, hot rods & Rock n’roll. The attitude of the greaser arrived alongside rockabilly hit radios across the nation, when Elvis first hit televisions worldwide the subculture found a new icon with his own style of greased back hair and rock n’roll music. But they also loved the Doo-Wop genre.

While the sleeked back hair style defined the term Greaser it also harks back to their love for hot rod cars and mechanical knowledge. The american greasers often raced their hot rods amongst themselves. all the while British greasers were better known as die hard bikers.

Many Greasers didn’t stray far from their roots. They rocked t-shirts with Bombers, denim or motorcycle jackets, you won’t find a greaser that doesn’t own a weeks worth of straight leg jeans, often cuffed and paired with military boots or converse trainers. Of course not to forget pin-up tattoos, bandannas and cartons of cigarettes stuck in their cuffed denim sleeves.

The look is quite similar to military uniforms. The greaser look purposefully chooses to take on military elements while also rebelling against authority.

While the majority of greaser icons were men, the look was also appropriated by women. Women would rock pencil and poodle skirts with motorcycle jackets as well as rocking the straight legged jean look. The style is better known today as pin-up or a rockabilly look, and occasionally Rosy the Riveter style.

Collaborations between Fashion designers and Car maunfacturers.

www.carbuyer.co.uk./when-cars-meet-fashion-10-stylish-collaborations

Paul Smith’s Mini Cooper

Rover collaborated with fashion designer Paul Smith in 1998, to create a limited edition Mini, Paul’s influence could be seen by the attention to detail with a 9ct gold bonnet badge, a bright green accent in the engine bay, interior &boot, alonside a unique Paul Smith blue paint finish.

Fiat 500 by Gucci

Few cars have been sold in as many special edition forms as the Fiat 500, one of the most well executed was the Fiat 500 by Gucci celebrationg 9o years of the fashion brand and the unification of italy of 150 years, Gucci’s iconic green and red stripe on its bodywork, while the 500c convertable featured a Gucci-striped fabric roof.

Levi’s AMC Gremlin

AMC joined forces with Levi’s in 1973 to create a blue version of its Gremlin hatchback, fitted with a denim-effect nylon covering the seats and door cards, complete with genuine jeans style rivets and stitching. The car came in blue striping and Levi’s badging.

Caterham Seven/ Harrods special edition

In 2016, London department store Harrods offered it customers a bespoke version of the Caterham Seven 420S. A Harrods special edition was made to launch the programme in their signature vintage green paint and trimmed in luxurious leather and wood, while the car’s chassis got a gold powder-coat finish with ‘almost infinite’ personalisation options.

Smart Forejeremy

Fashion designer Jeremy Scott was let loose on the EV version of the smart For-two in 2012. Famous for his winged motif, featured across his designs, he didn’t hold back interpreting his style for the ‘forjeremey’. Its wings are made of transparent fiberglass and decorated with rocket shaped elements which “light up red, serving as brake lights”.

DS 3 Ines de la fressange

Many names have lent their name to the limited run versions of the DS 3 and its predecessor, It got even longer in March 2017 when DS enlisted model and fashion icon Inés de la Fressange to help design her version of the car. “It’s a classy affair, with a white, red and blue color theme that runs throughout the car, including a subtle ‘airmail’ pattern on the seats and floor-mats”.

Citroen 2CV6 special by Hermés

in the celebration of the 60th anniversary of the Citroen 2CV IN 2008, french fashion brand and leather specialist Hermés took iconic ‘tin snail’ and treated a 1989 2CV6 special model to a luxurious and rather brown makeover. the entirety of the interior trimmed in highest quality leather and canvas for a high end take on the spartan 2CV recipe.

Mercedes s-class coupe – Swarovski headlights

with luxury cars, the devils in the details. Mercedes knows this well – its options list famously in-depth, with everything from Burmeister stereos to night vision making its high end offerings some of the best in the business continuing the theme, the Mercedes s-class coupe is available with no fewer than 47 Swarovski crystals in its LED Headlights

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